The Best Place to Advertise is on Online!
Digital advertising can be a very cost effective way to start.
Digital advertising, aka online advertising, utilizes digital platforms, such as the Google and Microsoft search engines, and various Apps.
Think of the online ad opportunities like channels on a TV. Your customers use a variety of apps, websites and search engines in their daily routine, so you advertise on several platforms to reach potential customers.
Reach local, state, national or international customers
You will always work directly with me on your campaign. I do not outsource work… I can do it best myself.
I create campaigns for these goals and more:
- Building Brand Awareness
- Driving Online Sales
- Launching a Product or Service
- Increasing Store Traffic
Internet advertising is ideal for small business because there are no long term commitments.
So if you’re asking “Where can I advertise my business?”, you’ve landed in the right place!
If you would rather hear about the best place to advertise via a phone conversation, please feel free to call Jon at 720-520-0639 now. If you want more info first, read on!
How Do Users See Ads?
When accessing websites or their favorite Apps, users can see your ads on mobile devices, on their tablets, or their PC. Your ads can also appear at the bottom of YouTube videos, or on the YouTube page along the side.
For people actively searching for a particular product or service, ads will show on search results pages on Google or Microsoft, or their affiliates. Those people are ready to buy in most cases!
We have control over the places your ads show, and I make educated decisions on which places will be best for your business.
When on a smartphone, the customer can call you, without even being sent to your website. I set the time the ads show, so it will be only when you are available to answer the phone.
What Will Ads Look Like?
Ad formats available are text ads, image ads, or a combination of both.
You have most likely seen the “text” ads which include a headline, some text lines, and a link, on search engines and on web pages.
“Display ads” are also available. These are shown as banners or boxes with images on sites or videos.
What Does It Cost?
Your costs will depend upon several factors:
- How many search phrases you want
- How many ads you want to test
- How your website is currently set up to receive customers
- How much competition exists in your market
- How much market share you want to capture
At a starter level, first month advertising can be as little as $720: That is $300 setup, $120 management and click fees as low as $300*. This assumes you have a website to send the user to after they click on your ad.
However, most companies spend several times that amount as they become comfortable and see results.
Monthly management for the campaign can be as little as $120 a month, depending on size of the campaign. A more typical amount is $300.
Digital advertising is perfect for small businesses with a tight budget because we can control costs – for clicks, or daily spending. You only pay for effective ads, we delete lower performing ones as time goes by. Your campaign is incredibly flexible for experimenting with smaller investments, and can be paused or accelerated easily.
*varies by how much clicks are bid for your industry, and how many leads you expect to receive in the month.
Pay for Good Leads
Ads are either set up to be charged on a “Pay Per Click” basis, where your business is charged only when someone clicks your ad; or, you can elect to be charged for the number of times your ad is shown in the various places, known as “impressions”.
Each industry will be different as to how much a click costs. High profit businesses will have a higher per-click cost in most cases, because of the value your competitors assign a lead.
Some clicks are $2 each, and some industries such as attorneys who may get a $30,000 payday off of a single click are $90 or more.
I perform an analysis to make sure your return on investment is positive.
No Long Term Contract!
Minimum commitment for management is $120 per month, on a month-to-month agreement. For expansion, you will want to allocate more.
Call Jon at 720-520-0639 for more insight into your specific situation.
What Do I Need to Do?
It is easy to get started!
- We talk about your business, and customers you want to attract.
- Out of our discussion “keywords” and “audiences” are determined.
- We determine how much you want to invest each day.
- I setup the campaign and write a couple of intriguing ads.
- You will need a website to send users to who click on your ads (or we can do a call-only ad).
Call Jon Direct Now! 720-520-0639.
Please leave a message if I don’t answer, and I’ll usually get back to you within minutes.
Expertise, follow through, & a track record of success.
If all of this is new to you, don’t worry it’s a new frontier and I don’t expect you to know anything about it. I am easy to work with and the best price-to-benefit agency in Denver. I will advise you as to your best options for success, and work with you along the way.
I’ve been working with digital advertising since 2004 when clicks could be had for 4 cents!
Call 720-520-0639 now.
“… a whole different kind of rep is calling. Bigger producers doing the kind of business we’re looking for. The advertising program is working!!”
~ Jeffery Fanning, CFO, Liberty Partners Financial