Bing advertising is easy with Microsoft PPC agency Camrud Advertising.
PPC advertising is classified as “search advertising” and is the most common digital advertising method. With Microsoft Ads (formerly Bing advertising), I create a text ad that will show to the user when they type key phrases in the Bing search engine.
Bing pay per click advertising is a bidding process, auction style, where you set a monetary bid for what you think your click is worth to your business.
Your competitors do like-wise, and the higher bids show above the lower ones. These results show at the top and on the right-hand side of results pages. Bids can be adjusted as often as needed.
Pay per click advertising is a major segment of online advertising. It is a mode of advertising for your business that is a vital supplement as you are trying to get a website ranked highly as the search engines become more and more overwhelmed with sites to show for ‘natural’ or ‘organic’ results.
Call Jon at 720-520-0639 for a no obligation consultation.
Bing Ads Works the Same as Google Ads
“Bing Ads” are administered through a Microsoft Bing interface. My Denver PPC agency has been working with Bing since it’s inception. Bing Ads is broken into levels to give you flexibility in your internet advertising.
- Account Level – Advertising is managed and billed at this level
- Campaign Level – Budgets are set for common ad groups here
- Ad Group Level – Grouping of individual advertisements & keyword phrases are placed at this level.
Although the more well known pay per click program is the Google Ads program, Bing has gained some ground in recent years. Some industries, such as finance actually get more searches in Microsoft.
As of the publication of this page, ad bids are much lower on Bing than on Google. I recommend being in both programs if your budget allows. If you don’t have enough budget for both, try Google Ads first.
I set up your campaign in the program, created targeted ad campaigns, choose and manage your key phrases, and write effective ads that not only get you clicks, but reinforce your brand even when people don’t click.
Managing accounts in the agency-client relationship
As your Bing advertising agency, I manage all aspects of your Bing or Google advertising, including accounts with as many campaigns, groups, and key phrases as you wish.
I offer Bing Ad management for Denver, Colorado and US businesses that either don’t want to, or don’t have the expertise to create ad campaigns, and monitor keywords.
My Bing digital advertising services include:
- Researching the Market
- Determining what campaigns to set up
- Grouping ads within related keyword phrasing (Ad Groups)
- Writing good quality ads
- Bidding on key phrases that best suit your goals
- Determining bid amounts
- Setting geographic, age, and gender targeting (if applicable)
- Setting budget maximums
- Monitoring results and making changes as required
- A/B testing your ads for continual improvement in return on investment
I also offer PPC Management.
Have an existing Microsoft Ad account that is underperforming? I review and analyze existing advertising campaigns and either give recommendations or am available to fix what isn’t working.
An experienced Bing advertising consultant, I can typically save you as much in errant and non-targeted clicks as you pay for my services!
Contact Jon at 720-520-0639 and I’ll explain it to you, and answer all your questions.