Denver PPC management consultant, Jon Camrud, offers PPC (pay per click) advertising consultation and ad campaign management.
Strategic setup and implementation is the key to success in online advertising.
PPC advertising campaigns, like Google Ads and Bing Ads, can get very complex. Correctly management of your PPC account is essential as well. When done the wrong way, things can look fine on the surface, but your campaign will cost you much more money – twice as much or even more!
Give Jon a call at 720-520-0639 and I’ll outline my services for Denver PPC management.
In most cases, I can save you as much as you are investing in PPC Management – effectively giving you free services!
When a top Denver PPC management company sets up your campaign correctly it is much more efficient in how you spend your money with regard to return on investment (R.O.I.).
For instance as your PPC management agent, I put ‘negative’ keywords in your campaign that will keep your ads from showing if a person types in search words that are not what you offer, saving you click fees.
I want to get started: how does Pay Per Click Management work?
As a sort of case study, let’s consider a residential air conditioning company:
If the PPC advertising campaign was set up without negative keywords, and the user types in “Chevy air conditioning”, the ad will show. If it is clicked, it costs the company money.
Because the company only does residential air, not automotive, those are wasted clicks.
Also, every time an ad shows but is not clicked, the “quality score” that is assigned by PPC-ad-servers is reduced. So even if the user did not click on the ad, it can hurt your account.
Staying with the example above, I attach negative keywords such as “trucks”, “semi-trucks”, “automobile” and the various car manufacturers, to the campaign. Additionally, I’ll but negative keywords on for “commercial”, “industrial”, and more.
An experienced Denver PPC management consultant, like myself, knows how to write ad copy that will not only get you the relevant clicks, but will also discourage viewers from clicking on ads that do not pertain to them.
Using the same example above, I do this by making sure the ad contains words like “home” or “residential” or “central”, so people won’t click on it and waste campaign money.
Don’t worry, you don’t need to know the details, I take care of everything for you. So you can focus on your business. Suffice it to say that I can save you as much money as you spend on using our services for pay per click advertising management.
Call Jon at 720-520-0639 to save money on your PPC campaigns with expert PPC management.
Weekly, Bi-Weekly, Monthly or Quarterly PPC Management Services
I offer the right PPC management plan for you. My goal is your success.
After all, we are in it together. If you don’t make money, I don’t make money. It’s as simple as that.
The cost of a management plan depends on:
- how many search keyword phrases you are running in your PPC campaign.
- how many “ad groups” are in your campaigns, and
- how many ad variations you have, or are testing.
My minimum PPC campaign management is for one hour a month. Unlike many Denver PPC management companies, I don’t require long term contracts because I know you will appreciate my services and continue to utilize them.
Remember, my service pays for itself!
Tempted to make-do without a qualified PPC management company?
Consider this:
Google has set up their PPC system to make it very easy to start. It’s called “Express”, avoid it!
In fact, their original advertising stated “Your ads show within 15 minutes”. True enough; but Google benefits from getting you clicks – not customers.
The settings they show you on the top level are meant to give you as many clicks as possible – not necessarily the best clicks.
An experienced Denver PPC management agency will tell you that you don’t want every click you can get. While this may sound odd to someone without experience with search advertising, it means your campaign gets expensive very fast!
And, it negates the effectiveness of your advertising.
Call Jon at 720-520-0639 to get started.
Avoid Costly Mistakes
Whether I inherit inefficient accounts from a client trying to do it themselves; from webmasters who think they know what they are doing; or from newbie PPC management companies who just don’t go into the level of detail necessary to get the most out of the campaign, it is possible to keep costs under control.
I see costly mistakes on nearly every PPC campaign I inherit, even from large agencies. Some are major mistakes. All cost the client money.
I work with campaigns with my own eyes, through the lens of client needs, whereas companies who only care about profit use automated systems that can cost you a lot of unnecessary click fees.
I am a Denver PPC management consultant for online advertising in:
- Metro area level searches
- Selected cities within a metro area, such as Denver itself
- Areas or neighborhoods within a metro area (ie Cherry Creek)
- Small towns across Colorado
- Individual, selected states
- Companies who want to show their ads across the entire nation.
- Corporations who want to advertise internationally.
Call Jon at 720-520-0639 to save money on your PPC management. I don’t just work in Denver! I work across the entire US and Canada.
I am historically a graphic designer and writer, so you can be sure your display ads will look good, your ad copy will be professional and effective, and you will get results.